Client
Ecore

Agency
Mission

Director
Todd Harvey

Role
Design Director

Ecore is a Pennsylvania-based company offering a vast suite of commercial and athletic flooring solutions.

They were in search of a design system that would help unify the diversity of their products and their complex sub-brand structure.

Using their core message—Built By Yes—we created a photography-led brand language that dually celebrated their products and the specific benefits of each.

With this language, we helped organize and streamline their visual positioning for an array of product offerings in 3 main sub-brands: International, Athletic, and Commercial.

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